Let’s take a look at Social Media and Travel Blogging. Recently I had to delete my Facebook app off my phone because it was just to tempting to make comments on every post that I didn’t like. It really became time consuming, even though it really didn’t interrupt any activities in my day. This really brings me to my next point, do you need to use social media when writing a travel blog? Yes! You do, so what do you need to do?.
During my social media (Facebook) time out I decided to readjust my apps. I have been using other apps that I have and am concentrating on growing my followers on a number of them. Currently I use Twitter, Pinterest and Instagram. I find my Instagram account is basically a personal account that I have used before I decided to start a travel blog and I incorporated the two. As for Twitter I have multiple accounts and they are really easy to manage because of the way Twitter has it set up. With Pinterest I use that as a personal/travel type of account, I have everything from food, funny meme’s to Travel Destinations and deals. I like Pinterest and a few months ago I transformed my Pinterest account into a business account which is amazing because you can see analytics, where you get tons of info on locations of followers and who repins your pins. I found Pinterest to be a good tool to drive traffic to my blog as well. What you want to look for in Pinterest is to set up a rich pin.
The experts say that Pinterest is the number one traffic driving app that they have but for me Facebook was and is the number one traffic driving app to my blog. That said, you can see my dellema for deleting the Facebook app off my phone. Let’s face it most of us are constantly on the go and more than likely have Facebook on our phone and check in to it pretty frequently.
When I decided to delete the Facebook app I was contemplating deleting all my Facebook stuff off of my phone as well but didn’t. What I decided to do was keep the Facebook Pages app, Facebook ads app and Facebook messenger. I kept the messanger app because although I decided not to post on my personal page I am still able to receive messages from friends and clients, which is useful. Now that I have done that I kept the Facebook Pages app because that’s how I can just access my page to post blog posts and affiliate links and things like that.
Here I am talking about how I deleted my Facebook app but still have the others that are essentially Facebook lol but that doesn’t matter because my main goal of Facebook for my travel blog is to reach people and converse with them while they are responding to a post I made about an epic travel adventure!
Next up is the twittershere and that can be completely bananas at some points. I am so happy that right out of the gate I started my travel account and kept it separate from my personal account because my main focus on my travel account is to find travel bloggers and blogs that I like and can get tips from. My personal twitter account I love keeping separate because I love tweeting about news, politics and sports. That is or would be a disaster to my blog because honestly what I’ve witnessed is that some bloggers happen to live in a different world…. enough said. Nonetheless it works amazingly and doesn’t really appear to have bad consequences, I can retweet my own stuff to a different group of followers than the travel ones and hopefully get some additional traffic to my blog. Twitter is a good place to be if you want info and to discover other blogs, much better than Facebook in my opinion.
Pinterest like I said earlier is a major traffic driver to my blog and since o have found it and started learning it my blog has received about 20% more traffic than when I wasn’t using it. The thing with Pinterest is that you have your pins on boards for ever and they constantly get visitors but unless you are repinning you won’t see a large volume of traffic going to your blog and when you stop repinning you traffic stops as well. This makes it time very time consuming, especially since they say to pin 8 out of 10 posts should be other people’s pins. That’s what they say and that’s what I find the most difficult because you have so many boards that you are constantly repinning other people’s stuff, sharing is good and it comes back but it’s time consuming.
Instagram is a nice tool for taking pictures and posting videos, little snap shots of your life, but I have found it useless for driving traffic. When you post links in your pictures they can’t be automatically directed to your blog because they need to copy and paste and that’s a pain. Visually Instagram is awesome and you will notice I have a feed in my blog from Instagram, but again if you are trying to use it to drive traffic to your blog it isn’t going to happen, not for me anyways.
So it’s been a little over a week since I have visited my Facebook account and I don’t miss it and neither has my blog. If there is one thing I do need it for though is the Facebook travel groups I belong to. These groups have been amazing for finding other blogs and interacting with other travel bloggers to get tips and tricks. Nonetheless that’s about that for social media in my opinion.
If you want to follow me on social media and see how many followers I have as of April 1st 2017, my handles are:
Twitter 3523 – @YSBTravelBlog
Pinterest 598 – thebeaudge
Instagram 1179 – the_beaudge
Facebook 836 – Middleclass Traveler